Trio of Asian dessert places to open in London’s West End

13/02/2018 - 09:56
Three new dessert operators have opened in Newport Court, London as part of the city's 48,000 sq ft. Central Cross mixed-use development bordering Chinatown, Soho, Covent Garden and Leicester Square.

Asian chains Tsujuri, Guo C 100 and Roro are the latest openings by Shaftesbury, whose real estate portfolio in London’s West End numbers around 600 restaurants, shops, cafes and pubs.

Tsujuri is a Japanese tea-house chain founded in Kyoto, Japan in 1860. It has locations across four continents. 

Its debut in the capital sees it set up shop in a 580 sq ft., 30-cover restaurant spread over two floors. The menu contains a range of matcha green teas alongside modern Japanese desserts.

Guo C 100 is marking its first European store after establishing itself in China, South Korea, Australia and the US, across 350 locations.

The Hong-Kong-style dessert chain, known for its healthy fruit desserts, will be laid out across two floors in a 530 sq ft. site.

Chinese and Asian dessert specialist Roro will offer treats such as mille crepes,cream puffs and snow box – a fresh cream dessert wrapped in thin rice skin, at a 560 sq ft. restaurant which opens later this month.

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