London’s vegan, sugar, wheat and alcohol-free restaurant launches £300k crowdfunding project

(L-R) Co-founders Catherine Salway and Andrea Waters
15/03/2018 - 07:00
London’s healthy eating chain, Redemption has started a £300,000 crowdfunding campaign to open two new restaurants across the capital.

With two sites – one in Notting Hill and one in Shoreditch - the vegan, sugar-free, wheat-free and alcohol-free restaurant hopes to launch in both Covent Garden and Southbank Place this year, which the £300,000 will go towards.

It will also help foster Redemption’s “future goal of global expansion through franchising” - incenticising investors with a range of rewards, including free drinks and 50% off the bill when dining at any Redemption bar, chef tastings events and workshops.

Created by co-founders Catherine Salway and restaurateur and raw vegan chef, Andrea Waters, their aim is to provide diners an opportunity to “spoil yourself without spoiling yourself,” offering plant-based, vegan and gluten-free dishes such as sweet corn and red pepper pancakes; probiotic booster bowl and pulled BBQ jackfruit and superslaw.

Salway said: "We are on the cusp of a really exciting growth plan - as well as launching two new sites in central London we are very optimistic about ethical franchising across the globe.

“The brilliant thing about crowdfunding is that the customers who've made us successful can get involved in this next stage."

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